Richard Peterson

As Chief Revenue Officer at UC Alternative, Richard leads our national growth strategy and oversees all marketing and revenue-generating activities. With more than 20 years of experience building high-performance sales teams in both the enterprise and public sectors, Richard leverages data analytics and AI as well as team building best practices and lessons learned while leading other mid-sized as well as large, Fortune 500 sales teams.

At UC Alternative, Richard’s teams partner with HR and finance leaders to deliver measurable savings through the company’s performance-based service model in addition to other revenue generating services. His work is focused on expanding the company’s national footprint into new and existing markets while helping employers reduce unemployment-related costs. Richard holds a BBA in Business Administration from James Madison University.